AMC is hosting a launch event for Yeah!, a new video streaming service, at SXSW tomorrow.
The service will include a library of 14 pay-per-rental films ($4.99 for a rental that lasts 30 days, though once you start watching you must finish within 48 hours), each enhanced with cast and filmmaker interviews, trivia, and quizzes.
The service is targeting male viewers with upcoming film selections including Natural Born Killers, Reservoir Dogs, Caddyshack and Ocean’s Eleven.
Movie lovers can watch now on www.yeahtv.com and an iPad app is due this summer.
AMC is hosting a press/launch event at Vice Bar, 302 E. 6th St, Austin, TX on March 12, 2013 at 12:30pm. Wes Craven, Richard Linklater & Joe Swanberg are expected to attend.